Cv
Jonathan MacDonald CV 2010 (click here to download as a PDF)
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Click here if you are looking for my biography
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About me
I help businesses grow, build excellent teams and relish innovation. My key skills are strategy, leadership, evangelism and negotiation. My mission in life is to create and encourage methods of excellent communication, and help others realise their potential. I have a wide personal and professional network across the world, in many industries, and I strive for success in everything I do. My full biography can be viewed here: http://jme.net/?page_id=228
Personal Profile
- Extensive senior management experience and P&L responsibility
- Proven track record of creating new business forming profitable partnerships
- Award winning businessman and recognized author of publications and popular blog
- Advanced IT understanding (Windows & Mac OS, Google Apps, Adobe, HTML, PHP)
- Vast Experience in effective public and press communication
Founder – JME.net (Jonathan MacDonald Enterprises) 01/09 – present (http://jme.net) - JME.net is the aggregation network of all initiatives I am involved in. These are made up of companies, movements, platforms, labs and thinking, brought together by a citizen-centric business view.
- JME.net Companies help organisations understand and improve the entire biology of their business and enable them to achieve their desired results
- JME.net Movements seek enhanced knowledge of socially minded commerce and encourage positive change
- JME.net Platforms enable others to interact, collaborate and succeed
- JME.net Labs is the sandbox for future initiatives
- JME.net Thinking is a collection of opinion, statement and manifesto
At the heart of every JME.net initiative is a commitment to provide world‐class service, up‐to‐date business intelligence, unrivalled expertise and a deep understanding of people.
Senior Consultant – OgilvyOne Worldwide 06/08 – 12/09 (www.ogilvy.com/o_one) - The strongest, most experienced one-to-one marketing network in the world. I had Global responsibility for Ogilvy relationships with telecom clients and creating the Global Mobile Strategy whilst consulting Ogilvy at CEO and Chairman level on strategy and assessing and creating commercial viability of innovation projects. I implemented change, new media innovation and digital strategy for many of the world’s largest brands such as BP, BA, BT, IBM, Motorola, Unilever, GSK, Amex amongst many others. Ogilvy are clients of several JME.net Companies.
Sales Director – Blyk 02/07 – 05/08 (www.blyk.com) – The pan-European MVNO offered free texts and calls for 16 – 24 yr olds, funded by advertising – now licensed to Mobile Networks. I created the trade strategy and positioning of the UK business, structured, employed and trained the sales, operations, creative and insight teams, over-delivered on launch targets bringing in 47 advertisers. I created an international Patent for mobile pricing mechanisms with Don Peppers and won the Mobile Marketing Award for Innovation in March 2008
Commercial Director – Ministry of Sound 10/05 – 05/06 (www.ministryofsound.com) – The world’s largest dance music and lifestyle brand. I managed and developed multi-national commercial operations, re-structured the entire digital offering from ecommerce through to Global syndication. I negotiated international licensing deals in Singapore, China, Russia and USA
CEO and Co-Founder – Musicians Channel 09/03 – 09/04 – I created, funded and resourced the Sky TV channel that taught people music on television
Director and Committee Chairman – Music Industries Association 02/03 – 02/05
(www.mia.org.uk) - This oversees the entire Music Industry trade. I increased UK retail sector by 30% over 2 years
“He has brought a real retail focus to the MIA. Wherever he goes, it’ll be their gain”
Bob Thomas, MIA President
Owner – MacDonald’s Music 04/99 – 02/05 – The music shop was my first business. During this time I was voted best UK salesperson by Music Industry and wrote a published book on best practice. I created one of the first online music stores with 100k users/month in the social network
Education
Strodes College, Egham (1989 – 1991) and previously France Hill, Camberley (1984 – 1989)
Hobbies & Interests
I am passionate about playing, writing and listening to music. I enjoy going to the gym most mornings along with running (London Marathon 2007), Kickboxing (Black Belt in 2005) and Swimming (National Championships in 1986)
I believe that everything is achievable














