Blogs Influence Consumer Purchases More Than Social Networks

November 01 View Comments Category: Findings

The number of those who read blogs at least once a month has grown 300% in the past four years, and what they read strongly influences their purchase decisions, playing a key role in ushering them to the point of actual purchase, according to a BuzzLogic-sponsored study, reports Retailer Daily.

Click the below picture for the low-down. Useful stats…its almost like blogs/bloggers are amongst the most effective advertisers….

Blog Influence on Consumer Purchases Surpasses Social Networks’ - Retailer Daily.jpg

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